Make Extra Money at Home – Online Business Tips

I find it interesting that when doing a little research about how to make extra money at home that two basic trains of thought emerge. The first train of thought I think is valuable but in my opinion does not really have anything at all to do with making money, earning extra cash or really building any type of home based or online business. I am referring to the idea of saving or following some type of moneysaver tips, or moneysaving system. I feel that saving money is important, but I would like to focus the bulk of this article on the second train of thought which discusses making extra money from home, online from the internet. These days there are many types of online businesses that can be started.Three of the biggest problems in getting started online are:Just trying to narrow down what type of business to start.
Assembling all the tools necessary to put the business to work online.
Figuring out how to use the tools and what the most efficient methods are for getting the business going and then maintaining that momentum.I would like to suggest that one strategy for determining what type of business will be successful online is to pick something that interests you and then do a little research on the Internet to see what sites and businesses you would be competing against.Hint: One of the biggest unhidden secrets of the Internet is that it is based on Words. In order to find what you are looking for you type in the name of a search engine, and then you type in the key words you want to get more information about. The search engine uses those words to retrieve web pages that have those particular words on them.Once you decide on the type of business you would like to start then you will need to decide what type of technology tools to use in order to put your business online. You will most likely utilize some mixture of blogs, email, website, video and other tools in order to get your business set up to start making money. There are actually so many tools and services available online that it can be very confusing to determine which need to be employed and which ones are merely designed to separate you from your money rather than to help put more earned cash in your pocket. At least when starting out it can be very helpful to start out with an established online business that provides training, mentorship and a team of people that can help answer questions about getting started, make suggestions about which tools to use and provide training on the best ways to get started making money online.It seems as though the steps to success in online business never end, but with a good company that provides training and mentorship, over time with consistent effort you can begin to build a business and will eventually start to earn money from it. If the business is set up correctly and you follow a proven system the work you put in now will start to have a collective effect. In other words if you start out right, then you will make less mistakes, and the work that you do even in the beginning will pay off and continue to build in extra money down the road because of the cumulative effects of building online businesses. This short article does not permit me to delve into all the steps required for creating an online business one critical step I would like to mention is that of Marketing. With all the tools that you put together and all the great products you want to sell, your new business will never sell anything if you do not have customers that can find your store.Hint: When starting an online business, a proven system will help. Try to select a system or company that will help you and teach you how to market your new business so that you will be able to draw customers in. Starting a new money making business online can be daunting, but if you do a little research and determine the type of business you want to start, figure out what tools will be necessary to assemble the business and partner with a company that has a proven system and provides training, mentorship and a team of people to help it can drastically reduce the learning curve.To make extra money at home does not have to be difficult if you get with a good system, put in consistent effort and patiently build your business step by step.

Why Write a Non-Fiction Book?

When people approach me about writing a non-fiction book, my advice often disappoints them because of their expectations about the publishing world.There seems to be a pervading myth that simply publishing a book, on its own merits, is enough to bring fame and fortune to any author. This may come as a surprise, but if your purpose in wanting to write a book is to make money, then read on as I shed some light on the real truths behind book publishing.Very few non-fiction authors make much money from their book alone. Publishing a book and getting nationwide distribution is an exorbitantly, and in most cases prohibitively, expensive process. It’s time and energy intensive, and will take massive amounts of resources.In fact, non-fiction authors will spend anywhere from $400-800,000 before they even break even with book sales (anywhere from 200-350,000 copies sold). So if it’s that difficult and expensive, what’s the point of publishing a book anyway?There are two main reasons to write and publish a non-fiction book, and to make money certainly isn’t one of them. The two reasons are to market your business and to gain credibility.Reason #1: MarketingUnless you have a baseline business platform, other than your book idea, to drive traffic to, there’s very little point in publishing a non-fiction book. You won’t make any money and it won’t be worth the effort. The successful non-fiction authors are those who understand that their book is nothing more than a marketing tool to drive traffic to their business, and who exploit this knowledge effectively.For example, Stephen Covey’s books drive traffic to Franklin Covey, T. Harv Eker has Peak Potentials Training, Mark Victor Hansen and Robert Allen’s book The One Minute Millionaire markets the Enlightened Wealth Institute, Killing Sacred Cows by Garrett Gunderson and myself leads to the Freedom FastTrack process, marketing guru Seth Godin built Squidoo, Ken Blanchard’s company is a global leader in workplace learning and productivity, just to name a few.The real money to be made from publishing a book doesn’t come from the book itself; it comes from the business that the book is designed to market. So what does this mean for you? You should spend far more time and effort developing a legitimate business, rather than writing a book.Besides, you don’t even need to write the dang thing yourself–that’s what guys like me are for. You build your business, and let me get your book written. Your time is much better spent focusing on your business, products, and services. This approach will ultimately result in far more dollars to you than trying to make money from book sales alone.Reason #2: CredibilityIn the Information Age, your audience is drowning in information. They’re constantly bombarded with television, radio, books, advertising, Internet, blogs, music, etc. So why should they listen to you, especially when there may be countless competing factors sending them conflicting messages? When faced with information overload, people listen to and buy from those they deem to be credible.Think about it: why are quotes so powerful? It’s not because of what is said in a quote that makes it relevant and important to you–it’s because of the credibility of the person saying it. When you hear the words, “Be the change you want to see in the world,” the quote sticks with and impacts you not because of the actual words, but because you know they came from Gandhi, a man who earned ultimate credibility on the subject of changing the world. Your neighbor could say the same thing, but unless he has credibility on that subject, the words will impact you far less and you will quickly forget them.The phrase “Imagination is more important than knowledge” could be seen as nothing but a trite adage, but coming from the mind and mouth of Albert Einstein, it carries substantial weight and meaning.Credibility is a precious commodity in the business world, and it’s one that, once gained, will dramatically increase your bottom line. There’s something about being a published author that gives a person instant credibility. Imagine being at a party and meeting three new people. Suppose the first two people you meet are incredible businessmen (or women), and the third is actually far less accomplished than the first two. But if you learn that the third is a published author, suddenly you pay more attention and give more weight to their words. And the chances are high that the published author, despite any of their other accomplishments, is the one that you will remember months later.ConclusionIf you are thinking about writing a non-fiction book, my advice is that you must first understand that publishing a book is not a good way to make money in and of itself. You absolutely must develop a world-class business that the book is deliberately designed to market, and it’s through increasing traffic to this business that you will make your real money. And by gaining credibility, which comes from being a published author, the chances of getting people to consistently buy from your business are considerably greater.In other words, what you need isn’t a good idea for a book, but rather, a good business to market.